AI buying advicePro
Long comparison tables can overwhelm customers. AI buying advice sums up the differences in a short, friendly paragraph, focused on which product suits which need.
Pro plan
AI buying advice is available on the Pro plan, for both comparison tables and dynamic comparison. If you notice odd or unhelpful verdicts, please send us your use case.
How it works
The AI reads the specifications displayed in the comparison table and writes one or two short paragraphs, displayed above the table. It is instructed to:
- highlight meaningful differences instead of repeating the table line by line,
- give buying advice based on needs and use cases (“for long flights”, “for the gym”),
- translate technical terms into everyday language,
- stay positive: it never says a product is worse or inferior in general,
- ignore missing information rather than guess.
The advice is written in the language of the storefront. It is generated once for a given set of products and language, then reused, so customers get it instantly.

AI buying advice above a comparison table
A comparison table on a storefront with the AI buying advice box above it (sparkles icon, “Generating AI-powered buying advice…” loading state, then the final paragraph).
Enable it
- Comparison table: in the theme editor, select the comparison table block and turn on Enable (Pro plan only) in the AI-analysis category.
- Dynamic comparison: open App embeds, select Dynamic compare, and turn on Enable in the AI-analysis category.
You can customize the font size and the colors of the advice box (background, text, border) in the comparison table table editor.
Limitations and tips
- When more than five products are compared, only the first five are analyzed, to keep the advice short and useful.
- The advice works best when products have varied specifications. If your products are nearly identical, keep it disabled: the AI won’t have enough to say.
- The quality of the advice depends on the quality of your data. Clear attribute names and complete values give better results.
